CHAMP Month • Children in Hospitals Awareness Month
April is National Children and Families in Hospital Awareness Month (CHAMP)
Your video can remind children and families they are not alone.
Upload yours and help them feel seen, heard, and encouraged.
Sponsored by:
RECORD YOUR VIDEO
Say: “I’m ____ from ____ and I Stand With Kids”
Upload your video to the Roar Gallery and be part of visible encouragement for children and families in hospitals.
what is champ month?
CHAMP Month (Children in Hospitals Awareness Month) is a national movement every April. that exists to help children and their families they are seen, heard, and celebrated.
When people show up in a visible way, it changes how families experience the fight.
APRIL 24 — NATIONAL WEAR YELLOW DAY
Show up. Be visible. Stand with kids in hospitals.
What to do:
1. Wear yellow
2. Wear your “NEVER GIVE UP” bracelet (if you have one)
3. Record a short video
Say this:
“I’m [your name] from [your city] and I Stand With Kids”
Can’t upload on April 24? That’s okay—any day you share your video matters. What matters most is that you show up and stand with kids.
This is how we show children and their families they are seen, heard, and celebrated.
Our Mission
Helping Families Feel Seen, Heard, and Celebrated
CHAMP Month stands for Children in Hospitals Awareness Month.
It is a national movement designed to create visible moments of support so children and families in hospitals can feel seen, heard, and celebrated while they are still in the fight.
We are building a Relay of Hope.
From hospital rooms to workplaces, campuses, media stations, and communities, people come together to show children and families that they are not alone.
Hope is a team sport.
For families, hope is oxygen.
Behind every hospital door, there is:
- A child facing more than they should ever have to carry.
- Parents balancing fear, paperwork, and hope.
- Siblings trying to be brave in the in‑between moments.
- Care teams pouring out skill, compassion, and strength.
Your yellow, your video, your generosity are small acts that say in a big way: we are in this together.
Our Vision
A Relay of Hope
that never stops at the hospital door.
We envision a world where no child spends a hospital day unseen, and no family faces the long walk to the elevator feeling alone. Through the Relay of Hope, every person who wears yellow, shares a video, donates a CHAMP Pack, or partners with us becomes a link in a living chain of care that wraps around hospital communities year‑round.
CHAMP Month is the moment we rise together—families, hospitals, media, and communities—to say with one voice: we see you, we hear you, and we will keep passing hope forward.
The CHAMP Month Rhythm
The 4‑Week CHAMP Framework
A simple, powerful journey that any hospital, school, community group, or family can follow to surround children in hospitals with steady, visible hope.
Week 1 • See
Visibility
Learn the stories of children in hospitals and the realities families face. Host a CHAMP moment, share educational resources, and invite your community to see what’s often hidden in plain sight.
Week 2 • Wear
Turn your yellow on.
Wear yellow on Friday, decorate your space with yellow roses, and invite others to ask why. Every conversation is a bridge between hospital walls and the wider community.
Week 3 • ROAR
Lift your VOICE.
Record and share your video of encouragement—short video messages, songs, cheers, or prayers—to be delivered to children and families. Flood the ROAR Gallery with hope‑filled sound.
Week 4 • Extend
Pass it on for Victory.
Deliver CHAMP Packs, support hospital partners, and invite others to join the Human Relay of Hope so that care continues long after CHAMP Month ends.
introducing The ROAR Gallery
Every video shared during CHAMP Month lives here so families can see who is standing with them.
The ROAR Gallery is a collection of short “I stand with kids” videos shared during CHAMP Month, alongside stories from the ROAR Stories podcast, creating a visible wave of encouragement and support for families facing hospital journeys.
Partner With the Movement
Three ways your organization can extend the rose.
Hospital Foundations
Integrate CHAMP Month into your family support and child life programming. Co‑brand ROAR Gallery installations, Wear Yellow Fridays, and CHAMP Pack deliveries to deepen donor and community engagement.
Radio & Media Partners
Host CHAMP Month features, collect listener ROARs, spotlight local hospital stories, and turn your audience into an on‑air wave of encouragement that reaches families in real time.
Community Organizations
Mobilize your members to Wear Yellow, record videos, host CHAMP Month gatherings, and sponsor CHAMP Packs for families at your local children’s hospital.
CHAMP Kit: Lead Your Yellow Out
Show up. Wear yellow. Stand together.
Everything you need to rally your team in minutes—and create a visible wave of support for children and families in hospitals from your own screen.
Flexible for any team size
What’s Inside Your CHAMP Kit (Customized for your team size)
'NEVER GIVE UP' bracelets - A visible symbol your team wears all April to remember kids in hospitals
ROAR Station Signs - Create a designated place to record your team’s message
1-Page Activation Guide - Simple steps to lead your team
ROAR QR Card - Scan to send encouragement
CHAMP Awareness Flyer - Invite others to join
CHAMP Bookmarks - A daily reminder to stand with children and families and never give up
3 Simple video scripts - Quick, 10-second messages your team can use to participate with confidence
Whether you’re a team of 10 or 100, your CHAMP Kit can be customized to fit your group.
YELLOW OUT: APRIL 24
Wear yellow. (Wear your own or purchase the official t-shirt)
Stand together.
Record a 10-second message of encouragement.
Upload your video and show kids they are not alone.
Can’t upload on April 24? That’s okay—any day you share your video matters. What matters most is that you show up and stand with kids.
Why Organizations Are Joining CHAMP Month
Your team wants to be part of something that actually matters
Families in hospitals are fighting battles most people never see
When hope shows up, anything becomes possible
This is a simple, powerful way to show up—and make it count from your own screen.
How It Works
Order your CHAMP Kit (customized for your team size)
Distribute bracelets to your team
Wear yellow. Record your video. Show up together.
Simple Ways to Join
Everyone can carry hope.
Wear Yellow
Choose a Friday, invite a few friends, classmates, or coworkers, and wear yellow together. Take a moment to pause, remember children in hospitals, and share why CHAMP Month matters to you.
Record a video
Grab your phone, gather your people, and record a short message of encouragement. Say a child’s name (with permission), cheer on families, or share words of hope. Submit your video to be added to the ROAR Gallery.
Spread the Movement
Share CHAMP Month with three people—your child’s teacher, a nurse you know, a local business, or a faith community leader. Every invitation extends the Human Relay of Hope a little farther.
Let’s surround every hospital hallway with hope.
This CHAMP Month, your yellow, your voice, and your generosity can turn hospital rooms into places where courage is seen and hope is shared. Join Extend the Rose in building a Relay of Hope that carries families through their hardest days.
Your kindness today will echo in hospital rooms tomorrow.
Extend the Rose is a national movement bringing visibility, voice, and victory to children and families in hospitals. One Rose Can Change Everything
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